How will the Internet of Things (IOT) improve the customer experience?

Recently, our Rutgers Business School Executive Education team spoke with Christina “CK” Kerley, founder of All Things CK. A forerunner and futurist, CK provides expertise on emerging technology, business models of tomorrow, innovative solutions and future trends for Fortune 500 companies. CK leads many sessions in our portfolio of programs, including our upcoming Mini-MBATM: Digital Marketing program. In this brief video, we discuss how companies can harness the Internet of Things (IOT) to create meaningful customer experiences that benefit both the brand and their customers.