Professor Longo and his son named among “Top 100 People in Finance”

Professor John Longo and his son, Tyler Longo, were recently listed in the Top 100 People in Finance magazine for their work in financial literacy. The pair collaborated on the new book, Buffett's Tips: A Guide to Financial Literacy and Life, recently published by John Wiley & Sons.

The book debuted as the number one bestselling new release in the “Business Finance” category on Amazon.com and has been translated into Korean. The book has its roots in four trips Professor Longo, who teaches finance at Rutgers Business School, took to Omaha with Rutgers students to visit with Warren Buffett. In parallel, he was teaching his teenage son aspects of financial literacy, leading to the book’s creation.

Although there are many books on Warren Buffett and even more on financial literacy, the father-son duo believes they created the only book on the market that teaches people how to become financially literate using a framework established by Buffett, one of the greatest investors ever. They have delivered keynote talks at Rutgers Business School, California State Polytechnic University - Pomona, Central New Jersey Mensa and other venues.

“I believe financial literacy is a skillset lacking in many people and one that may improve their lives meaningfully, so it is gratifying to see Top 100 Magazine recognize our efforts,” Professor Longo said.

Tyler Longo described it as “a great honor” to be named as one of the Top 100 People in finance alongside many CEOs and other executives. “Especially since I’m just getting started,” he said.

Top 100 selects individuals for its Top 100 People in Finance utilizing proprietary software, which employs an algorithm to search a variety of online resources for industry-specific terms and key words. These resources include social media, blog posts, peer reviews, and Google indices.

“I’m often asked about the best way to get started on a path to financial independence,” Professor Longo said “There is no quick fix, but living within your means, paying off high interest rate debt, and investing for the long-term is a good start.”

“Hands-on learning with free investment simulators is a great place to begin if you currently do not have any investible assets,” he added.

Tyler Longo has experience with investment simulators and has been actively investing in a live brokerage account for the past year and a half with great success.  “Having real money on the line results in me following the stocks more closely,” he said.

The authors believe in serving the community and have some availability for pro-bono talks on financial literacy, independence, Warren Buffett, and the stock market.

 About the Authors

John Longo has been a faculty member in the Finance & Economics Department at Rutgers Business School for more than 20 years, winning awards for teaching, research, and service excellence. He has also served for more than five years as a visiting professor of finance at Global EMBA-Asia, the joint Executive MBA program of Columbia University, London Business School, and The University of Hong Kong. In addition, he serves as chief investment officer and portfolio manager for Beacon Trust, an investment advisor with approximately $4 billion in asset under management, and is a strategic advisor to Welrex, a London-based fintech firm that provides a platform for investment advisors in the emerging market.

Tyler Longo is a high school student in the Central, New Jersey area who has scored in the ninety-ninth percentile on the PSAT and SAT, with a perfect score of 800 in the math section. Last year, he completed the Introduction to Business, Finance, and Economics program for high school students at Columbia University and has reapplied for a different curriculum this summer. Tyler also plans to attend Moneyball Academy at the Wharton School of the University of Pennsylvania and to intern at Welrex.

About The Top 100 Magazine

The Top 100 Magazine is a leading business publication with more than 500 thousand subscribers throughout 90 countries worldwide.